One of the ways True Interactive advocates for our clients is by forming strong relationships with the leading ad tech companies in the world. And Google is certainly one of them. Google commands the largest share of the online advertising market. The company generated an astounding $282 billion in advertising in 2022. We maximize the value of our clients’ ad spend on Google, and doing that gives us deep knowledge of Google. So, we are pleased that True Interactive has been recognized as a Google 2023 Premier Partner.
“Partner” is more than a general description of a company that works with Google. To Google, the word has a specific meaning. Becoming a Google Partner means that your company is recognized for maximizing campaign success for your clients, driving client growth by maintaining clients’ campaigns, and demonstrating Google Ads skills and expertise with certifications.
Google says we are in the top three percent of its partners. The top three percent is evaluated on an annual basis and is determined by a number of factors, including but not limited to: client growth, client retention, product diversification, and annual spend. This means we enjoy a number of benefits that make us a more knowledgeable ad agency, such as:
- Product betas: access to the most current product betas through ongoing, summarized reports.
- Insights briefings: the latest insights from Google to stay ahead of changing consumer behaviors and industry trends.
- Promotional offers: Google Ads credits, which we apply to the benefit of our clients.
- Invite-only industry events, such as roundtable discussions with Google leaders, sessions with other Premier Partners, and opportunities to hear from industry thought leaders.
We are honored to be Premier Partner. Thank you to Google, our clients, and to the incredibly talented team at True Interactive that turns insights from Google into a better experience for our clients.
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