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What’s new and interesting
Why Facebook Launched Shoppable Groups
Facebook
We all need a little help from our friends, and Facebook is leaning into this reality with its Shops in Groups. The social networking behemoth has announced that it will ... Read more
How Advertisers Should Respond to Supply Chain Uncertainty
Advertising
A global supply chain crisis has created uncertainty for manufacturers and retailers alike. How are these problems changing the way business advertise for merchandise that may or may not be ... Read more
How Will Facebook’s Reputation Problems Affect Advertisers?
Facebook
Unless you’ve been living under a rock, by now you know that Facebook announced the creation of a parent brand known as Meta. Facebook still keeps its name to refer ... Read more
How Brands Collaborate with TikTok Creators
TikTok
Businesses have been embracing TikTok as a place to build their brands with their own content. Many more are also finding ways to connect with TikTok Nation through relationships with ... Read more
Consumer Shopping Trends for the 2021 Holiday Season
Amazon Google Social media
What does the holiday shopping season hold for businesses? We have already heard plenty about the potential problems that a global supply chain crisis will pose. They include product shipping ... Read more
Why Google’s Ad Revenues Are Rising
Google
A year ago, Google was feeling the pain of an economic downturn caused by the pandemic. My what a difference a year makes. On October 26, Google’s parent Alphabet reported ... Read more
How Businesses Are Building Their Brands through “Squid Game”
Advertising Branding Marketing
White slip-on Vans have never been so cool. And red light green light? For fans of Netflix’s Korean-language series “Squid Game,” winning that simple childhood contest just took on a ... Read more
