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What’s new and interesting
How Brands Are Using YouTube Shorts
YouTube
The rise of TikTok is one of the most phenomenal stories in the digital world. Since launching globally in 2018 through a merger with Musical.ly, TikTok has become a multi-billion-dollar ... Read more
Why Google Delayed Its Cookie-Killing Effort to 2024
Google
To no one’s surprise, Google announced that the company is postponing its plans to kill third-party cookies on Google Chrome. The deadline, originally scheduled for 2022, will now be late ... Read more
Where Amazon, Google, and Meta Are Headed
Amazon Google Meta
Technology earnings week is always watched closely. The rising and falling fortunes of Alphabet (Google), Amazon, Apple, Meta, and Microsoft have a direct impact on adjacent industries such as retail, ... Read more
Three Takeaways from Amazon Prime Day 2022
Amazon
Amazon has announced that Amazon Prime Day 2022 was the biggest Prime Day Event ever. Prime members purchased more than 300 million items worldwide during Prime Day 2022, which took ... Read more
TikTok and Instagram Challenge Google for Gen Z Searches
Google Instagram TikTok
Google has a new challenger for product searches: TikTok and Instagram. At a recent conference, a Google executive went on record as saying, “In our studies, something like almost 40% ... Read more
Twitter Adds More Location-Based Marketing Features
Twitter
Twitter is making itself more appealing to businesses such as retailers and restaurants that operate physical locations. That’s because Twitter recently made it possible for businesses to update their profiles ... Read more
Netflix Chooses Microsoft As Its Ad Tech Partner
Advertising Microsoft
Netflix continues to roll out its previously announced plan to provide an ad-supported subscription tier. The streaming company has chosen Microsoft to be its global advertising technology and sales partner. ... Read more
