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What’s new and interesting
Why Facebook’s Ad Business Will Take a Hit — and What Advertisers Should Do
Apple Facebook Uncategorized
On September 22, Facebook made an unusual announcement well ahead of its third-quarter earnings, which won’t be shared until late October. In a blog post, Facebook indicated that its third-quarter ... Read more
How to Market to Gen X
Advertising Branding
Generation X is often overlooked as businesses focus on the surging Millennial and Gen Z populations. Moreover, squeezed as it is between two massive generations — Boomers and Millennials — ... Read more
Is the Microsoft Multimedia Ads Format for You?
Advertising Bing Microsoft
Microsoft Advertising recently launched a beta version of a new ad format, Multimedia Ads, that seeks to make ads in search results more visually appealing. This could be a useful ... Read more
Why Discord Matters to Advertisers
Social media Uncategorized
Discord is a free voice, video, and text chat app that’s used by people aged 13 and up to chat and essentially hang out. Initially launched in 2015 as a ... Read more
Why TikTok Has Embraced Social Shopping
TikTok
TikTok has partnered with Shopify to make it possible for TikTok users to shop directly in the TikTok app. The headline here? Social shopping has become huge! Read on to ... Read more
Facebook Reels: What Brands Need to Know
Facebook
One year after Instagram announced the debut of short-form video feature Instagram Reels, parent company Facebook is joining the party. Reels first debuted on Instagram in 2020 in a clear ... Read more
How Businesses Are Navigating Back-to-School Season with Digital Marketing
Advertising
Back-to-school season is complicated this year. On the one hand, the proliferation of vaccines has created a certain sense of Covid-19 being sometime we can live with. But for kids, ... Read more
