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What’s new and interesting
Advertiser Q&A: Ad Customizers
Advertising GoogleAn ad customizer is an incredibly helpful tool that makes it possible for a business to make fine adjustments to an ad while the ad is still live.
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3D for Brands: No Longer a Novelty
Advertising
3D is no longer a novelty. It’s becoming a way for businesses to share both advertisements and organic content. Case in point: Bing Ads recently teamed with Samsung to create ... Read more
Google Makes Ads More Shoppable
GoogleShopping online through image search just became easier than ever.
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How Snapfish Capitalizes on the Power of Mobile Ads
AdvertisingMobile ads need to be designed in a format that captures the attention of consumers within 400 milliseconds.
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Instagram Creates Its Own Customer Journey with Checkout
Social mediaThe launch of checkout positions Instagram against Amazon as a platform for searching and shopping.
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Instagram Explodes as an Influencer Outreach Platform
Marketing Social mediaSeven out of 10 Instagram users come to the app to interact with celebrities, and 68 percent visit Instagram to interact with influencers.
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LinkedIn Gets More Targeted
Advertising
LinkedIn is getting more serious about being a platform for sharing more targeted paid and organic content. I recently blogged about a major step forward for the 610-million strong business-to-business ... Read more
