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What’s new and interesting
Gaming: a Golden Marketing Frontier
MarketingNot only is the classic teenage-boy-gamer stereotype untrue today, but it’s even less accurate when it comes to mobile games.
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What Is the California Consumer Privacy Act (CCPA)? Advertiser Q&A
MarketingThe California Consumer Privacy Act (CCPA) may apply to you even if you are not located in California.
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Three Trends from Black Friday Weekend 2019
RetailA record 189.6 million U.S. consumers shopped from Thanksgiving Day through Cyber Monday in 2019.
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Why Instagram Likes Are Disappearing: Advertiser Q&A
Social mediaRemoving Instagram Likes may challenge influencers and brands to bring on their A-games.
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Will Increased Scrutiny Make Google More Transparent?
Advertising GoogleGoogle’s message of “Trust us – we know what we’re doing” just isn’t going over very well.
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3 Ways to Gear up for Black Friday with Online Advertising
Advertising GoogleMaximize the value of Google’s advertising tools to showcase your Black Friday sales and your merchandise.
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Facebook’s Growth Highlights Importance of Messenger
Advertising FacebookBrands embracing tools like Messenger Ads stand to benefit: according to Facebook, 53 percent of users are more likely to make a purchase if they can message you.
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