Hello, Instagram All Stars!

Hello, Instagram All Stars!

Instagram continues to grow by leaps and bounds. As of June 2018, there were nearly one billion monthly active users; that’s 10 times the usage the mainly mobile photo sharing network enjoyed back in June 2013. And businesses continue to flock to the site, although...
Advertiser Q&A: What Is a Micro-influencer?

Advertiser Q&A: What Is a Micro-influencer?

As we discussed in a recent blog post, celebrities are not the only game in town when brands want to include influencers in their advertising campaigns. Micro-influencers are also useful and usually less expensive. Increasingly, our clients are reaching out with...