True Interactive
  • About
  • What we do
    • Paid Media
      • Paid Search & Shopping
      • Retail Media
      • Programmatic
      • Paid Social
      • AI-Powered Solutions
    • Analytics & Measurement
      • Strategy & Planning
      • Custom Reporting
      • Attribution
      • Implementation & Management
  • Our Work
  • Careers
  • News
  • Contact
Advertising Opportunities in the Era of Connected TV

Advertising Opportunities in the Era of Connected TV

by Kurt Anagnostopoulos | Jun 17, 2019 | Advertising

The final episode of Game of Thrones set an HBO record, with 19.3 million viewers tuning in on May 19. Though this number sounds big, it’s small potatoes compared to the numbers generated during the heyday of linear television: consider the 105.9 million viewers...

Logo

About

Our work

About us

Discover

News & Articles

Careers

Contact

services

Analytics

Paid Media

Copyright © True Interactive 2025. All rights reserved. Privacy policy.

X
Manage Cookie Consent
To provide the best experiences, we use technologies like cookies to store and/or access device information. Consenting to these technologies will allow us to process data such as browsing behavior or unique IDs on this site. Not consenting or withdrawing consent, may adversely affect certain features and functions.
Functional Always active
The technical storage or access is strictly necessary for the legitimate purpose of enabling the use of a specific service explicitly requested by the subscriber or user, or for the sole purpose of carrying out the transmission of a communication over an electronic communications network.
Preferences
The technical storage or access is necessary for the legitimate purpose of storing preferences that are not requested by the subscriber or user.
Statistics
The technical storage or access that is used exclusively for statistical purposes. The technical storage or access that is used exclusively for anonymous statistical purposes. Without a subpoena, voluntary compliance on the part of your Internet Service Provider, or additional records from a third party, information stored or retrieved for this purpose alone cannot usually be used to identify you.
Marketing
The technical storage or access is required to create user profiles to send advertising, or to track the user on a website or across several websites for similar marketing purposes.
Manage options Manage services Manage {vendor_count} vendors Read more about these purposes
View preferences
{title} {title} {title}