Brands, Get Ready for Video on LinkedIn

Brands, Get Ready for Video on LinkedIn

Organic video for company pages is coming to LinkedIn. It’s only a matter of time. Businesses need to be ready to capitalize on the opportunity. Video content is already a major way businesses and people communicate on the internet. According to Kleiner Perkins, video...
4 Ways to Turn Employees into Brand Ambassadors

4 Ways to Turn Employees into Brand Ambassadors

Your biggest social media advocates might be hiding in plain sight: your employees. Compelling content, influencer outreach, and paid media are important elements of any social media strategy. But too often, businesses overlook or undervalue the role of their own...