The Google Anti-Trust Lawsuit: Advertiser Q&A

The Google Anti-Trust Lawsuit: Advertiser Q&A

On October 20, the Justice Department filed a long-anticipated anti-trust lawsuit against Google. The lawsuit alleges that Google is “unlawfully maintaining monopolies in the markets for general search services, search advertising, and general search text advertising...
How to Adapt B2B Marketing during Turbulent Times

How to Adapt B2B Marketing during Turbulent Times

Businesses that market to other business can and should keep engaging with their clients and prospects during the disruption we’re all enduring right now. Let’s take a look at why this is so and how a B2B brand should stay visible. The B2B Customer Journey Is More...