Lessons from the 2022 Holiday Shopping Season

Lessons from the 2022 Holiday Shopping Season

How was your holiday sales season? For many retailers, the holiday shopping season felt as close to a return to normal as could be hoped for. This does not mean everyone had a great retail season; but some of the disruptive forces from 2020 and 2021 abated, such as...
Three Takeaways from Cyber Monday 2022

Three Takeaways from Cyber Monday 2022

The numbers are in: Cyber Monday was a success. And not because inflation made purchasing volume seem bigger than what it was. No, demand fueled a big day for anyone selling online. According to Adobe Analytics, Cyber Monday generated $11.3 billion in sales online....
2021 Black Friday and Cyber Monday Trends

2021 Black Friday and Cyber Monday Trends

It was another year of uncertainty for Black Friday and Cyber Monday, which together are considered the official start of the holiday shopping season. The emergence of another COVID-19 variant, ongoing supply chain problems, and inflation all called into question what...