Welcome to True Interactive!

Welcome to True Interactive!

By Kurt Anagnostopoulos and Mark Smith Welcome to a new era! Today we officially changed the KeywordFirst name to True Interactive. True Interactive reflects how we have evolved to become a trusted digital marketing partner that improves the performance of our...
4 Advertising Trends from Super Bowl LII

4 Advertising Trends from Super Bowl LII

The past 24 hours have been full of stories rating the Super Bowl ads. The fact that the ads are even rated at all is a testament to their power. We now treat them like movies, talking about them before the big reveal, watching trailers, and then experiencing the...