Meta’s AI Push on Facebook and Instagram

Meta’s AI Push on Facebook and Instagram

Advertisers continue to adapt as social media platforms like Meta roll out new features that use AI. In September, the second-largest digital ad platform in the United States announced new features that rely solely on AI to create content for both users and...
Why Meta Reported a Strong First Quarter for 2023

Why Meta Reported a Strong First Quarter for 2023

Meta’s ad business is back on the upswing, and AI is a big reason. On April 26, Meta reported its first increase in sales in nearly a year because of an improvement in its advertising business. This happened because Meta’s short-form video feature, Reels, is...
How Meta Is Rebounding

How Meta Is Rebounding

Meta is back. The company’s market capitalization lost considerable value in 2022 after failing to meet its financial targets. A costly investment into the emerging metaverse has been ridiculed. But Meta is showing signs of a much brighter 2023. The Wall Street...