Is OpenAI’s ChatGPT a Threat to Google?

Is OpenAI’s ChatGPT a Threat to Google?

Could a chatbot replace Google Search? That’s what a lot of technology watchers are asking since the public release of ChatGPT, a chatbot powered by artificial intelligence. ChatGPT is the product of OpenAI, the company that produced Dall-E, which uses AI to create...
How First-Party Data Helps Advertisers

How First-Party Data Helps Advertisers

First-party data is more important to marketers than ever, according to a newly published survey by Acquia and Vanson Bourne. The two companies surveyed U.S. and U.K. marketing executives about their growth strategies going into 2023. The study found that: Marketers...
An Explanation of the 30 Percent Apple/Google Tax

An Explanation of the 30 Percent Apple/Google Tax

Twitter’s well publicized spat with Apple has highlighted an unpleasant reality for any business that operates an app: Apple and Google both enjoy a costly app duopoly. The 30 Percent Tax Twitter owner Elon Musk recently accused Apple of trying to destroy Twitter...