Google Doubles Down on AI Overviews Amid Controversy

Google Doubles Down on AI Overviews Amid Controversy

In the rough-and-tumble fight to win the generative AI arms race, Google is protecting its most precious asset: advertising. But the company is encountering some bumps in the road. Google Announces a Shift At its 2024 Marketing Live event, Google said that its search...
How Will Google’s AI Push in Search Hurt Publishers?

How Will Google’s AI Push in Search Hurt Publishers?

Google is injecting even more AI into search, but not all publishers are celebrating. Why? Shouldn’t businesses in Google’s vast ecosystem applaud the search giant for staying up to date with the times? Well, not if Google’s adoption of AI hurts them. And publishers...
Why the Google/Apple App Duopoly Is Threatened

Why the Google/Apple App Duopoly Is Threatened

Google and Apple have historically enjoyed a duopoly of the app ecosystem. For developers, all roads to creating a successful app that achieves any traction lead to Google Play Store and the Apple App Store. Both companies take a healthy 30 percent cut of all...