Google Makes Ads More Shoppable

Google Makes Ads More Shoppable

Google understands the power of images. To remain competitive with visual platforms such as Pinterest and Instagram, Google is introducing a feature called shoppable ads on Google Images. With this new format, shopping online through image search just became easier...
LinkedIn Gets More Targeted

LinkedIn Gets More Targeted

LinkedIn is getting more serious about being a platform for sharing more targeted paid and organic content. I recently blogged about a major step forward for the 610-million strong business-to-business platform: the launch of live video. This was an important move for...