Amazon’s Image Generator: Pros and Cons

Amazon’s Image Generator: Pros and Cons

Tools that use AI to create images for ads are rapidly taking hold because they automate the creation of visual content, which reduces the need for extensive manual labor and speeds up production timelines. As a result, Big Tech firms such as Google and Meta have...
Google Doubles Down on AI Overviews Amid Controversy

Google Doubles Down on AI Overviews Amid Controversy

In the rough-and-tumble fight to win the generative AI arms race, Google is protecting its most precious asset: advertising. But the company is encountering some bumps in the road. Google Announces a Shift At its 2024 Marketing Live event, Google said that its search...
How Will Google’s AI Push in Search Hurt Publishers?

How Will Google’s AI Push in Search Hurt Publishers?

Google is injecting even more AI into search, but not all publishers are celebrating. Why? Shouldn’t businesses in Google’s vast ecosystem applaud the search giant for staying up to date with the times? Well, not if Google’s adoption of AI hurts them. And publishers...